Summary
If are trying to create a blog that will create your unique brand, build an audience over time and create a voice for yourself then here are my recommendations:
# 10: Names, URL’s, Looks, Your Pictures Don’t Matter
# 9: Join BAGoT: Bloggers Against Globs of Text
# 8: Go for 6th grade level
# 7: Length and Frequency: Yours to define and control
# 6: StumbleUpon, Twitter, Google (SEO) matter, Digg matters less
# 5: Read spectacular blogs, find inspiration
# 4: Become very good (top 25% in the world) at two things
# 3: Don’t be a jerk / jerkess
# 2: Cultivate your audience: Create a dialog, respect their intelligence
# 1: Be remarkable
For more details go to directly to Occam's Razor
